Creative Director & Photographer: Nayra Aly Producer & Creative Assistant: Philip Holm Light Assistant: Daniel Ersson
A PLAYHOUSE production. For adidas re-release of the 1994 Sweden World Cup jersey, I led the creative direction and photography for a campaign starring Swedish football legend Henrik Larsson. The imagery was developed to connect the nostalgia and cultural significance of Sweden’s unforgettable summer at the 1994 World Cup.